The Analysis of Code-Switching in Travel Vlogs on the Youtube Channel of Alman Mulyana

Authors

  • Windi Chaldun Universitas Sumatera Utara
  • Z. Zulfan Universitas Sumatera Utara
  • Fadillah Shela Putri Universitas Sumatera Utara
  • P. Pujiati Universitas Sumatera Utara
  • Kacar Ginting Universitas Sumatera Utara

DOI:

https://doi.org/10.22225/jr.12.1.2026.1-10

Keywords:

bilingualism, code-switching, sociolinguistics, vlog

Abstract

This study examines the phenomenon of Arabic–Indonesian code-switching in the travel vlogs of Alman Mulyana on YouTube. The study is motivated by the gexcerpt ing use of digital platforms as spaces where multilingual practices naturally occur. A qualitative descriptive method was employed, and excerpt were purposively selected from 11 vlogs containing clear instances of code-switching. The vlogs are accessible through the link https://www.youtube.com/@AlmanMulyana1983. The excerpt were analyzed using the equivalent method to identify both the types and causal factors of code-switching. The results reveal three types: inter-sentential (60%), intra-sentential (30%), and tag switching (10%). In terms of factors, the most dominant is the intention of clarifying the speech content for the interlocutor (70%), followed by repetition for clarification (15%), while interjection and expressing group identity each account for 5%. The conclusion of this research is that code-switching in Alman Mulyana’s vlogs is used communicatively for Arabic native speakers and Indonesian audiences, and the dominance of inter-sentential code-switching indicates that Alman’s proficiency in Arabic is quite good, allowing him to use it almost on par with his first language. Code-switching in Alman’s vlogs functions primarily as a communicative strategy rather than a stylistic choice. The study contributes to sociolinguistic research by presenting YouTube as an authentic site of bilingual practice.

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Published

2026-04-28

How to Cite

Chaldun, W., Zulfan, Z., Putri, F. S., Pujiati, P., & Ginting, K. (2026). The Analysis of Code-Switching in Travel Vlogs on the Youtube Channel of Alman Mulyana. RETORIKA: Jurnal Ilmu Bahasa, 12(1), 1–10. https://doi.org/10.22225/jr.12.1.2026.1-10

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